Flygbussarna asks "50 cars or 1 bus?"
Earlier this year, I blogged about guerilla market tactics that were easy on the environment. Along that same vein, ACNE Advertising executed a brilliant piece of advertising for Flygbussarna (Swedish Airport Coaches) touting the eco-friendliness of their option in comparison to driving to the airport. ACNE posted a synopsis of the ad on YouTube:
Why can't the green advertising of more businesses be this good?
Labels: ACNE, advertising, carbon, green, public transport
posted by Nathan Schock @ 7:40 PM
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1 Comments:
FANTASTIC! Thanks for posting that campaign- Literally stopping traffic and then building the website campaign around education and possibility, powerful guerrilla marketing!
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