Chevy Volt Superbowl Ad

Unless you live in the Washington D.C. area, California, New York, Connecticut, New Jersey or Texas, you can't buy a Volt, but that didn't stop Chevy from dropping $3 million bucks (the cost of 75 Volts) on a Superbowl ad. Here it is:



I thought the "making history" theme was a little weak. It's like putting the words "unique" or "cutting-edge" in a press release. Because it could be claimed by anyone, it doesn't really mean anything. What did you think?